Turning Around the “Most Hated Company in America”
Pepco Holdings, Inc.
Project Date: 2011 – 2016
Project Type: Corporate Reputation Repair
Rebranding One of the Country’s Oldest Companies
American Water
Project Date: 2006 – 2010
Project Type: Corporate Rebranding
Leveraging an Initial Public Offering to Launch a New Brand
American Water
Project Date: 2006 – 2008
Project Type: IPO Communications Planning
Overhauling Digital Communications
Pepco Holdings, Inc.
Project Date: 2012 – 2015
Project Type: Corporate Rebranding
Media Training Coast to Coast
Project Date: 1999 – 2016
Project Type: Media Training
Rebranding as a Critical Part of a Reputational Turnaround
Pepco Holdings, Inc.
Project Date: 2011 – 2016
Project Type: Corporate Rebranding
Redesigning Communications Organizations for Enhanced Effectiveness
American Water and Pepco Holdings, Inc.
Project Date: 2006 – 2016
Project Type: Team Building and Analysis
Merger Success in a Difficult Environment
Pepco Holdings, Inc.
Project Date: 2014 – 2016
Project Type: Mergers & Acquisitions Communications